The traditional distribution strategies will - done right - give you a linear growth in sales. If you aim for exponential growth in your sales figures, you have to look elsewhere. And in this blog article, we tell you what to zoom in on.
At Penni.io, we are passionate about customer journeys, data, digitalisation, etc. Our goal is to make Insurance more transparent and more accessible to everyone.
By Penni.io, 7 minutes read
Making insurance accessible for everyone, anywhere. One of Penni.io finest jobs is to do in-depth research and write articles about embedded insurance, customer behaviour and journeys, online distribution of insurance... and everything else in between.
A win-win situation is top-notch. A win-win-win situation is digital bancassurance. 'Cause it benefits both the banks, insurers and consumers. Yet many banks and insurers fail to carry it through. You don’t want to be a member of the flop club, right? Didn't think so. Read along to find out how you succeed with the partnership model.
If you sell insurance, you’re facing an uphill battle. So you need your products, your customer-facing processes, and your sales and marketing messages to match what your customers really want and need. And how you succeed with that, I’ll tell you in this blog post.